Die cut business cards with Blackwater

Blackwater Manufacturing recently created some pretty cool business cards with us, and we thought they would be the perfect subject for our Friday Featured Project. For the cost prohibitive, this may not be the post for you. However, if you are really trying to make an impression, read on, my friend. Read on..

Blackwater provides options for cost-effective precision machining with their state-of-the-art waterjet machining center. This explains why their logo looks like a water drop combined with machinery (which is a perfect logo, but that’s a different blog post). Blackwater wanted their logo to stand out, so they chose to make it a die cut. This type of die cut resembles debossing, but it is actually two different business cards sandwiched together. The sandwiching has the double advantage of making the card thicker and creating the 3-D shape.

Debossed business cards

Stack of die cut business cards

To create this business card, there were a few steps involved. The card required two different dies — one for the logo and one for the rounded corners.

Blackwater logo die

Blackwater logo die

close-up: logo die

close-up: logo die

rounded corner die

rounded corner die

Die cut business cards Step 1: Printing

Once the dies are made, then the printing can begin.

Printed top-half of card

Printed top-half of card

This picture was actually taken after the card was on the letterpress, but it gives you an idea of what the cards looked like out of the printer.

Die cut business cards step 2: Die cutting the logo

Then… the logo die cut process.

Die cut business cards step 3: Punch out the logo

Here is another video (and picture) of Patsy punching out the logo. It just goes to show that a lot of handiwork goes into die cutting and letterpress!

 
IMG_6403

Process of punching out die cut business cards

Die cut business cards step 4: Sandwich the business cards

Sadly, we don’t have any pictures or video of this process. But it’s pretty self-explanatory.

Die cut business cards step 5: Round the corners (die cut the sandwiched business card)

Finally, once the logo has been die cut, punched out and sandwiched with the back of the card, it is time to round the corners. This process is done our letterpress, as well.

 

Once THOSE die cuts are punched out, the business card is complete! Ta-da! Take a look at the finished product.

Sandwiched business cards

Sandwiched business cards

die cut business cards -- front and back

die cut business cards — front and back

Die cut business cards

Die cut business cards

die cut business cards

Blackwater business cards

die cut business cards

close-up: die cut business cards

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